SEO / GEO audit

The goal

You have a page targeting a keyword and want to know what the top-ranking content covers that yours doesn't — the concept gaps to close for both traditional SEO and generative engine optimisation (GEO), where models pull from well-covered topics.

Steps

• Run a keyword audit for your target query to build the reference graph from the leaders.
• Use compare your page to overlay your own URL (or pasted content) onto that graph. It's parsed with the same language model as the reference so the comparison is like-for-like.
• The overlay marks which concepts your page already covers and which it's missing.

What to look for

• Uncovered hub concepts — high-degree nodes the leaders share but your page lacks. These are the highest-leverage gaps.
• Missing clusters — whole sub-topics you don't touch. Often a signal to add a section.
• Your unique nodes — concepts you cover that the leaders don't; keep the ones that genuinely add value.

Close the gaps, re-run the compare, and watch your covered-concept share rise.